The digital world is constantly evolving and, as incredibly popular as GIFs are with users, you can create unique content which helps your brand to stand out from the crowd. Install and then open a GIF-to-video converting app. Use your business name for tags. Click on the purple box with the Instagram symbol in the sharing options so that Giphy will attempt to open your Instagram app. Draw attention to a new offering by using your branded sticker GIFs. Not too long ago, I saw a couple of other artists who were making their own GIFs to use in their stories. Add Stickers from Your Camera Roll. To upload a GIF to Instagram Stories you first have to do these steps: 1. . The preferred format is mp4, and the maximum frame rate is 30. Once you’re happy with the way everything looks, you can go ahead and publish your story. Firstly, you’ll need to open a Giphy account. 2. You’ll boost Instagram engagement levels, build a loyal following, grow your brand awareness and enhance your own creativity. This way, the program will turn your animated GIF image into a real video. Set your desired position you can easily change your font option. Animated GIF stickers can be placed over video or images on Instagram Stories. Whether you wish to use your own branded GIF stickers, a GIF effect like snow or confetti over your static images, or a pinned GIF appearing at a particular moment in your video, using animated GIFs on your Instagram Stories can add an element of surprise and creativity. Alternatively, add/create a video. Add humor or emotion to represent your new product, service or line. Now click on the Stickers button, and in the search option, search for your Giphy.com account name. Then choose the GIF option; In the search, type the name of the GIF you want to find (you can also search for usernames); Tips when using GIFs on Instagram Stories But how to convert GIF to Video? You can use your own GIFs to celebrate a new product or service launch, or you can simply show off your new stickers on your Stories, making them more interesting and encouraging your audience to use them on their own. At the bottom, you should see a button to “Join as an Artist or Brand.”. For example, if you’re a cosmetics brand, your followers are likely to be beauty fans, so creating GIFs relating to this subject or popular people within the beauty industry is going to entice them to use your GIFs. Here’s how to set up your GIFs in your Giphy account: From within your Giphy account, choose your new stickers that you’d like to upload. After you add a GIF to the story, you can adjust its size and position. Unlike Snapchat, which only offers users limited stickers, Instagram allows you to create your own branded GIFs can help you with a surprising number of business goals. If you’ve been on social media, you’ll already know how popular GIFs have become. Having your own branded animated GIFs helps to promote your business via user-generated content. Adding branded GIFs on Instagram stories attracts your audience’s attention – whether you’re drawing attention to a call to action or adding an effect to your text or image. ADD A GIF STICKER FROM YOUR CAMERA ROLL. GIFs have been around for a very long time, but are fairly new to Instagram. When you’ve chosen, tap on the smiley face sticker icon at the top of the next screen. Find your channel (or the GIF you’d like to share), and copy it to your clipboard by pressing and holding the GIF so that your Save Image/Copy menu pops up. This field is for validation purposes and should be left unchanged. Let’s see how to use Giphy: Download the Giphy app on your mobile device, and you will be asked to accept the permissions to access the camera on... Open the Giphy app and search for the GIF you want to publish; you can also create a GIF from scratch. Simply tap on the sticker icon on the DM, and at the bottom, you will see a section dedicated to GIFs. It’s no surprise that these little moving pictures are now making a splash on Instagram, especially on Instagram Stories. Add the GIF as a post to your Feed. Promote a campaign or ask your audience to vote in a poll – whatever content you decide to use on your stories, appropriate GIFs help to engage other users. Use Instagram Stories GIFs to Direct Your Followers’ Attention. Creating Your Own GIFs for Instagram Stories. Add the GIF to your Instagram Story. Adding GIFs to Stories: Open Instagram on your Android. No-one wants to watch a long, boring Instagram story, especially if it’s someone simply talking to the camera. Messages. GIFs offer more than a simple video on loop. Creating a branded GIF is a little more complex than simply adding a GIF sticker, but there are nearly-unlimited numbers of pre-made GIF animations that might be just what you needed for getting your point across. GIFs are also useful for drawing attention to a particular part of an Instagram Story. Born in February 1993, Dennis is a social media blogger. So, he began optimizing websites and e-commerce sites for car dealerships. Using an animated GIF draws attention to your request. Your email address will not be published. Make sure you test your new GIFs out on your own Instagram Stories. Download the Giphy app on your mobile device, and you will be asked to accept the permissions to access the camera on your smartphone. Log on to your Instagram account, and select the image you are going to use for your story. Just remember to save space for where you’d like to add your GIF. 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